DebtBusters was named Best National Debt Counsellor at the 2023 Debt Review Awards — its eighth win, a record for the South African industry. Hosted by Debtfree Magazine in its 10th year, the awards judged DebtBusters in the National + category for counsellors with over 10,000 clients. Benay Sager, Executive Head of DebtBusters, said the recognition confirms the company is "worthy of the trust consumers put in us day in and out."
DebtBusters has been named the Best National Debt Counsellor for the eighth time at the 2023 Debt Review Awards – a record number in the industry.
This is the 10th year the awards have been staged. Debtfree Magazine hosts the annual event, which recognises excellence in the debt counselling industry. DebtBusters won the best debt counsellor award in the National + category, which is for debt counsellors with over 10 000 clients.

Accepting the award, Benay Sager, executive head of DebtBusters thanked the clients who chose DebtBusters as their partner on the road to financial wellbeing, and he also recognised the staff members who diligently support these clients.
“The need for debt counselling has never been as critical in South Africa. As an industry, now more than ever, we need to deliver an effective, efficient and empathetic service. The awards set the standards and values required to do so and evaluate the entire sector against those.
“We are grateful for this recognition by our peers. It confirms we’re worthy of the trust consumers put in us day in and out to put them in a better financial position.”
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Find out moreThe Debt Review Awards are an industry wide programme open to any participant registered with the National Credit Regulator. Payment distributions agencies, more than 2 500 debt counsellors and over 5 000 registered credit providers participate and share their feedback on the performance of their peers through and online peer-review system.
Frequently Asked Questions
Q: Who won Best National Debt Counsellor at the 2023 Debt Review Awards in South Africa?
A: DebtBusters won Best National Debt Counsellor at the 2023 Debt Review Awards — its eighth title and a record in the South African debt counselling industry. The award was given in the National + category, which is reserved for debt counsellors with more than 10,000 clients. Benay Sager, Executive Head of DebtBusters, said the recognition confirms the company is "worthy of the trust consumers put in us day in and out."
Q: What are the Debt Review Awards and who runs them?
A: The Debt Review Awards are an annual industry-wide peer-review programme hosted by Debtfree Magazine that recognises excellence in South African debt counselling. The 2023 edition marked the 10th year. The awards are open to any participant registered with the National Credit Regulator (NCR) and draw feedback from more than 2,500 debt counsellors, over 5,000 registered credit providers, and payment distribution agencies via an online peer-review system.
Q: How many times has DebtBusters won Best National Debt Counsellor?
A: At the 2023 Debt Review Awards, DebtBusters was named Best National Debt Counsellor for the eighth time — a record in the South African industry at that point. The company has since extended its run and is now described as a 9-time winner at the Debt Review Awards
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